Here at Emmevi we are constantly learning from our experiences. In fact, for us looking back at the work that has been already done is essential for our growth. This way we are better prepared to greet the future and any challenges that may come along the way. Currently we are envisioning a greener and more sustainable future not only for our company, but hopefully for everyone. Having this in mind, we decided to ask ourselves: how can we start making this vision a reality?
We decided to start working with the remainder textiles that we had in our warehouse and found a partner that wanted to give them a second chance! This why we chose Mirantico, a fashion brand based in Biella, Italy. They produce high quality backpacks and bags using the traditional textile Biellese tradition.
Entitled "Made in Jacquard", our first capsule pays homage to the zebra pattern created by the jacquard weaves that characterized our iconic "Avenue" carpet. A collection made up of four different products in three color variations: burgundy, petrol, cream and dark green. All products are unique and made with our fabrics which were originally intended for the world of furnishing. We decided to do our ADV shooting campaign here, in Piedmont, to pay homage to our territory which is part of the DNA of both companies.
The entire collection is available in a limited edition in the Marconi Due store in Biella.
